For once I believe the government when they say that alcohol causes cancer. There was a reason why the old expression, “Name your poison!” was coined when somebody asked you what you wanted to drink.
As I aged, I noticed that if I had a glass of red wine, I might wake me up in the middle of the night and not be able to get back to sleep.
With my schedule, it just wasn’t worth it.
Living now in a community with a generally older population, I’ve also seen what it does to people and finally I just decided I didn’t want to be one of them. There is that guy that tells the same story every weekend for months and he always starts with, “Have I got a great story for you!” As if I hadn’t heard already 50 times. There are all types of drinkers — the silly ones, the mean ones and the just-plain pathetic. None of those categories appeal to me.
So when I read about the potential 200% tariffs on wine and liquor, I couldn’t care less. We ran a poll question yesterday and 56% of our listeners said they would Buy American and Support America. More than one third said they didn’t drink anymore.
According to Berenberg Research, 28% of Gen Z completely abstains. Will drinking become the new smoking? Will my grandkids say, “Is that true that Grammy used to drink red wine” the same way my kids respond when they learn that my Mother used to smoke.
I understand the U.S. alcoholic beverage market is valued at approximately $415 billion, but could we really survive without it? Non-alcoholic drinks are experiencing steady growth.Recently a client took us out to dinner and treated us. At the end when the bill came, he commented, “Wow you guys really are a cheap date!”
What a nice compliment. Now pass the chocolate cake please.